Deep in Dixie, Supporters Rally Around the Confederate Flag
Uncommon Journalism speaks with several demonstrators, who claim the controversial symbol signifies not hate, but heritage.
Deamon Strong, 24, waves a Confederate battle flag at a recent demonstration held in the suburbs of metro-Atlanta. (Photo Credit: James Swift)
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By: James Swift
uncommonjournalism@gmail.com
@UNJournalism
CARTERSVILLE, Ga. -- Deamon Strong is a lone African-American, surrounded by two dozen Caucasians in the Deep South. Virtually all of the white men and women are carrying Confederate flags, and a few of them are even brandishing handguns at their hips.
Strong, 24, slowly walks towards a pick-up truck. There, he retrieves a homemade ārebel flag,ā which appears to be a piece of fabric nailed to a wooden board.
He is soon swarmed by the crowd. He lifts up the flag and he begins waving it with gusto.
āIām from Mississippi, and when I first came over here, the first thing I heard about the flag was that it was racist,ā Strong said. āIt aināt racist ā¦ Iāve been doing a little history, and trying to tell people about it.ā
The protest is the second in two days for Strong. The evening before, he participated in a āpride ride,ā in which hundreds of Confederate flag supporters took to Highway 41 to fly their controversial emblem.
āIt was for my friends and my family,ā he said. āItās a Southern thing ā¦ itās family, heritage, all that.ā
He said he has little patience for those who claim the flag represents prejudice and oppression. When others say the battle flag of the South symbolizes racism, Strong said he just bites his tongue and shrugs.
āI donāt respond,ā he said. āThey donāt know. Theyāre ignorant and I donāt talk to them.ā
Taking it to the Pavement
On July 12, Strong and his fellow demonstrators parked their trucks at the local Walmart. The protest, taking place about 40 miles to the north of Atlanta, is becoming something of a weekly rite.
One demonstrator, 23-year-old Courtland Walters, said he once held his post for 13 hours straight.
āYou cannot erase history, because if you do, weāre just going to be doomed to repeat it,ā he said. āIf you start ripping down everything, in the long-term future, youāre going to have a lot more problems.ā
The demonstrations, he said, are peaceful. Unruly protesters are admonished, and all sorts of aggressive automotive behaviors -- cutting donuts and revving engines, namely -- are not tolerated. During downtime, he said the protesters pick up litter and lend their hands to those needing help with flat tires.
Waving Confederate flags, the former state flag of Georgia and Old Glory, the protesters wait for motorists to cruise by a narrow sliver of roadway, wedged between a strip mall and a hospital overflow parking lot.
Some honk their horns and give them a thumbs up gesture of appreciation. Others are less enthusiastic about the display -- one protester said a passing motorist asked her if she could borrow her flag for use as toilet paper.
Tensions that afternoon were high. Some demonstrators were concerned by a man who had parked his car near a filling station and gave them some menacing looks. Alas, there were no confrontations that evening, other than the demonstratorsā battle against the nearly triple-digit heat.
Cierra Frederick, 23, said Walmart was chosen as a protest site because of the companyās decision to discontinue selling items portraying the Confederate flag.
āThey were melting down class rings that had the Confederate flag on them,ā she said, āand refusing to sell them to people who had already paid for them.ā
Walmart is not the only major retailer to suspend sells of rebel flag-emblazoned products in the wake of the June 17 Emanuel African Methodist Episcopal Church mass shooting in Charleston, S.C. Shortly after the massacre that left nine people dead, online merchants eBay and Amazon both purged the āStars and Barsā from their inventories.
āYou can still by an ISIS flag or a Nazi flag,ā said 44-year-old demonstrator Cory Williams. āThey didnāt remove all of that stuff, just our heritage.ā
What Does the Confederate Flag Symbolize?

Two days after the massacre, National Association for the Advancement of Colored People (NAACP) President Cornell Brooks urged South Carolina legislators to remove the flag from a Civil War memorial on the grounds of the State House.
āWhen we see that symbol lifted up as an emblem of hate, as a tool of hate, as an inspiration for hate, as an inspiration for violence,ā he is quoted by NPR, āthat symbol has to come down.ā
On July 10, the flag was removed in a ceremony that drew approximately 10,000 attendees. Moments later, President Barack Obama took to Twitter, calling the event āa signal of good will and healing and a meaningful step towards a better future.ā
Similar symbolic acts are taking place throughout the southeastern United States.
Three days before the flag came down in Charleston the Memphis City Council voted unanimously to exhume the remains of Confederate general and Klansman Nathan Bedford Forrest from a public park. In Atlanta, the head of the local NAACP chapter has called for the removal of all Confederate iconography from Stone Mountain Park, including an engraving featuring a trio of CSA leaders.
āThey can be sand-blasted off or somebody could carefully remove a slab of that and auction it off to the highest bidder,ā he told a local news station. āMy tax dollars should not be used to commemorate slavery.ā
The Walmart protesters in Cartersville, however, say the flag means something entirely different.
One demonstrator, a 23-year-old man named Robert, said the emblem represents freedom and means as much to him as the American flag.
āIām not only here for the South, Iām here to share my beliefs,ā he said. āThis is what we know, this is how we know and this is basically all we know ā¦ itās just God and country.ā
Frederick said the flag represents a brotherhood shared by all southerners, regardless of race.
āWhen it comes down to something, we are all going to stand together," she said. āItās our heritage.ā
The rebel flag iconography, Williams said, has been hijacked by white supremacists. One of the reasons he is protesting, he said, is to āreclaimā the emblem from hate groups.
āThere are historical locations it needs to fly in to represent things that have happened in the past,ā he said. āPeople think weāre racist and we stand for a bad cause ā¦ we just want it to be recognized as our heritage, something that we live everyday.ā
Race Relations in the Modern South
A majority of the protesters said local race relations have taken a hit in the recent weeks.
āThe news media has turned this into something it shouldnāt have ever been,ā Williams said. āIt was almost dead, then all of a sudden, somebody in the White House says āracismā and itās alive again ā¦ it breaks my heart.ā
Walters echoed the sentiment. āRacism was almost dead,ā he said. āSomebody could walk up to you and say, āhey I like your shirt because I think that flag is cool.ā All of a sudden, now they are coming out and saying itās racist, and everybodyās trying to throw stuff at us.ā
He said he takes great offense to those who deem him a ābigotā because he flies the rebel flag.
āI donāt like the feeling that just because Iām Southern, Iām an automatic racist,ā he said. āI want to be able to step out and just say, āhey, I like my flag, but I like some of the stuff you like, too -- I like lowered cars, I like going out and clubbing.ā
Within the contemporary southern culture, he said the color lines blur. He and his friends may drive
huge, fuel-chugging trucks, but inside the cabin, he said theyāre blasting rap music.
āMaybe our trucks are higher than yours, but our hearts are the same,ā he said. āHow are you going to tell me the difference between a black personās pint of blood and a white personās pint of blood? You canāt ā¦ weāre all the same on the inside, itās just a different skin color.ā
While heās encountered a few people claiming affiliation with groups such as the Ku Klux Klan on āpride rides,ā he said he does not share their worldviews.
āYouāre going to have a few bad apples,ā he said. āThe KKK, you can tell them to go jump off a cliff ā¦ we have no respect for any supremacists, whatsoever.ā

āWe were the ones saying, āyeah, you can do whatever you want, weāre not going to stop you,ā he said. āThe whole world has turned on us ā¦ we have helped out everybody and now weāre getting the short-end of the stick.ā
Whatās really dividing the South along color lines isnāt the flag, Walters said. Instead, he said he believes it is perpetual media coverage and political rhetoric pitting African-Americans and Caucasians against one another.
āIt was going great, everybody got along and we could all hang out together,ā he said. āYou cannot go on TV and tell everybody it's about race and expect it to be OK.ā
The crusade against Confederate imagery has reached absurd heights, Williams said. He cites the recent ācancellationā of the 1980s program āThe Dukes of Hazzardā on the cable television station TV Land, due to the showās protagonists driving a car adorned with the rebel flag.
āThatās a wholesome show, where they do nothing but help people,ā he said. āEven Uncle Jesse himself says ādonāt give into prejudices, you were raised better than that.āā
He said he shares close relationships with many black friends, among them fellow demonstrator Strong. They may not be the same color, Williams said, but he considers them to be brothers all the same.
āFamily aināt just blood, thatās our motto,ā he said. āGod made every one of us, and as long as you are with God and every man beside you is your brother, youāll have a better world.ā
Still, Williams said he is deeply concerned by growing tensions between the white and black community.
āI just hope America gets a grip and we get it under control,ā he said, ābefore we are all being controlled.ā
Uncommon Journalism, 2015
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